This week on THE SKINNY CONFIDENTIAL HIM & HER PODCAST...
( 0:25 ): Welcome to a very special episode of TSC Him & Her podcast. A few weeks ago Michael & I spoke at The Collective Conference and we wanted to share it with those of you who were unable to attend the conference in NYC.
INTERVIEW WITH THE COLLECTIVE
( 2:05 ): Let’s welcome Lauryn & Michael, serial entrepreneurs behind The Skinny Confidential.
( 4:00 ): Lauryn: We want to talk about personal branding today. Let’s dive into how TSC began.
( 8:10 ): Michael: If you had told me 3 years ago that I would be here I would have looked at you like what the hell are you talking about.
( 14:35 ): Lauryn: What is personal branding?
( 20:45 ): Michael: Why do you need a personal brand?
( 23:00 ): Lauryn: It’s really important to create a strategic future.
( 25:15 ): Jen ( Toast Meets Jam ) asks: “Were there any key moments or things you did that were pivotal?”
( 28:40 ): Ashley ( photographer ) asks: “How do you feel professional photography plays into social media?”
( 33:35 ): Kayvan ( Girl Meets Strong ) asks: “If you were hiring someone what would be an exercise to test them?”
( 37:20 ): Tanya ( ShapeShifterz ) asks: “How do you distinguish between a personal brand & a brand identity?”
( 42:40 ): Tanya ( ShapeShifterz ) asks: “What is a tip to survive working with your significant other or a team in general?”
( 48:25 ): Tory ( MVMT watches ) asks: “Are you allowed to give us any details on your product line?”
( 50:00 ): Christine ( Fitness Expert ) asks: “How did you find and target your audience?”
( 55:30 ): Bianca ( Girl Get Outside ) asks: “What would you say is the landscape for influencers in 2017 & do you have any guidelines for collaborating with brands?”
( 1:02:00 ): Nicholas ( The Billion Dollar Body ) asks: “How do we expand & communicate with our audience beyond health & wellness?”
( 1:06:55 ): Jenn ( Lattes & Lust Haves ) asks: “What is your advice for pitching brands?”
( 1:11:15 ): Nika ( activewear undergarment company ) asks: “What do influencers want to see from start up companies to get a feature?”
We had such a great time speaking at The Collective. We hope you enjoyed it & we’re so happy we could share it with everyone who was unable to make it. As always, thank you for your continued support!!